According to this U.S. Travel Association Fact Sheet, 9 million jobs in 2019 were directly supported by domestic and international travelers in the United States with a total of 15.8 million American jobs supported by the seventh largest employer in the private sector - travel....
Company branded jackets make some of the best corporate swag around. Promotional outerwear items like jackets and coats have low cost per impressions and are extremely popular with consumers, making them a great option for promotional giveaways.On average, promotional outerwear like branded jackets are kept...
Conference swag is standard and ubiquitous for a reason. When hybrid and virtual conferences became commonplace in 2020 and 2021, conference swag didn’t go away. In fact, event organizers seeking to boost audience engagement kitted and mailed promotional products like snacks, t-shirts, socks, and stickers...
Employee retention strategies are more important than ever - especially for companies in the healthcare, technology, and retail industries seeking to reduce employee turnover during the Great Resignation. According to research recently published in the Harvard Business Review (HBR), resignation rates between 2020 and 2021...
Many companies - regardless of size - have a difficult time connecting with consumers on social media. Social media marketing best practices include researching your target audience and engaging in social listening, establishing an authentic and consistent brand voice, and tailoring your content for each...
Like conferences, trade shows, and other traditionally in-person events, many annual meetings have been postponed, cancelled, or converted into virtual events in 2021. Tech businesses in North Carolina, manufacturers in Minnesota, and companies of all types everywhere are contending with limits on unnecessary travel and...
To help our customers make smart purchasing decisions, we like to look at both qualitative and quantitative research. Data and customer feedback helps us identify our most popular and effective promotional products. In addition we use statistics from organizations like the Advertising Specialty Institute (ASI)...
Unique promotional items for creative giveaways are a great way to help your company stand out in a crowd, so we compiled a list of some of our favorite outside-the-box ideas for inspired branded gifts in 2021. Our top selections consist of clever designs that...
Referral program rewards are an important consideration for companies focused on reducing customer or talent acquisition costs. Nielsen’s Global Trust in Advertising study found that 83% of respondents trust recommendations from people they know and there is ample evidence of successful referral programs from PayPal...
Technology promotional products like personalized flash drives, power banks, wireless charging stations, wireless headphones, and waterproof earbuds are frequently distributed to consumers each year via virtual events, trade shows, promotional events, and direct mailing campaigns. The 13th most popular promotional product category in 2020 was...