With the sheer amount of promotional products available in the market today, what is a “good” promotional product that is worthy of your investment?

Some factors to consider are:

Is it useful to the majority of recipients?
Does it project a meaningful message for your brand/company?
Is it memorable and/or useful enough that the recipient will likely remember you?

To that end, let’s take a look at a few products that meet this criteria.

USB Drives

Somewhat ubiquitous nowadays, these small storage devices are still very helpful for keeping track of all of your electronic files. Always a secure option, especially in light of the many security breaches in cloud storage recently. Just make sure the capacity is at least 1GB or greater.

Power Banks

Who doesn’t need more battery power for their devices these days? Great for the frequent traveler. Also, solar powered chargers are an excellent option as well (free, renewable power!)

Bag Hanger

Small, handy little invention to keep a bag or purse off of questionably clean floors (especially useful in places like airports and restaurants).

Steel Water Bottle

An affordable option that projects a high quality image and are available in various sizes. Plus, they’re easy to clean and very durable.

Umbrella

You can never predict what the weather will be, and unexpected rain can be very frustrating. The other thing about umbrellas is that everyone needs an extra one, so you can be sure it will be used and seen long after the recipient receives it.

These are just a few examples of products that provide a real value and usefulness to their recipients. Keep these in mind when planning your next promotional product purchase.