Updated June 2023 Promotional products play a valuable role in the construction industry by serving as effective marketing tools that build brand awareness. Companies in the construction industry – including contractors, building material suppliers, and heavy equipment rental companies – frequently use promotional products to increase brand recognition and loyalty. In fact, the construction industry … Read more
Updated June 2023 Unique promotional items for creative giveaways are a great way to help your company stand out in a crowd, so we compiled a list of some of our favorite outside-the-box ideas for inspired branded gifts. Our top selections consist of clever designs that are both functional and fun and can be customized … Read more
Trade shows are an ideal time to gain brand exposure and generate new sales leads. Trade show promotional items are a cost-effective advertising tool that can help attract more booth traffic and drive brand awareness. The most effective promotional items for trade shows, conferences, and other business events have three key attributes in common: To … Read more
Updated May 2023 It’s nearly summertime – which means marketing departments are putting the finishing touches on summer promotional giveaways. Office staff are busy planning company outings like outdoor corporate team-building events, company picnics and even charity golf tournaments. June-August is also an ideal time for brand promotion at business and community events including summer … Read more
Updated April 2023 One of the biggest trends in the promotional products industry over the past few years: sustainability. Driven by consumer demand for products and packaging made from more environmentally friendly and sustainable materials, promotional giveaways have gotten a whole lot greener over the past few years. For an increasingly large percentage of the … Read more
Updated April 2023 Mind-body wellness is a top priority for a growing number of U.S. adults. Recent research – including the 2023 US Mindbody Wellness Index – indicates that Americans are becoming more health conscious. A nationwide survey conducted by Ipsos, a marketing research firm, found that “62% of Americans agree that their health is … Read more
Updated March 2023 Building a premium brand image requires high-end luxury swag for promotional giveaways, contests, and experiential marketing campaigns. Many prestige brands also sell limited edition promotional products that utilize the principle of scarcity to drive user-generated content on social media platforms and generate publicity. already out of stock…. Lets make some more so … Read more
Updated March 2023 Founded in Ventura, California in 1973, Patagonia is a well-known leader in sustainable and transparent fashion. They’re known for their quality, eco-friendly outdoor clothing and gear. Starting in the late 2000s, Patagonia vests and jackets featuring corporate logos became wardrobe staples on Wall Street and in Silicon Valley. Embroidered Patagonia jackets, vests, … Read more
According to the 2021-2022 APPA National Pet Owners Survey, 70% of U.S. households now own a pet. One in four new pet owners surveyed said that their recent pet acquisition was influenced by the COVID-19 pandemic. While Millennials are currently the largest segment of pet owners, many members of Gen Z also began to foster … Read more
Many businesses, schools, sports teams, and government and nonprofit organizations use promotional products to promote their brands, products, and services. Promotional products that provide a low cost per impression are usually given away for free by companies and organizations to advertise an event. They’re also frequently used to thank employees, clients, volunteers, and donors. Promotional … Read more