4 Promotional Product Trends for 2015

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Promotional Product Trends for 2022 People tend to seek new opportunities and change their tastes frequently. The same goes with the promo products. When choosing a promotional item to give away, you have to catch up with the trends in order to keep your customers engaged and entertained. Ready to find out what evokes the … Read more

Holiday Cheer! Promotional Gifts for the Holidays

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The holidays are here, and it’s time to put together your gift list. Holiday promotional gifts can make great presents and also remind your customers and employees of your business. Looking to thank your customers or top employees this season? Here is a list of holiday gifts that we think make perfect thank yous and … Read more

What is a “Good” Promotional Product?

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With the sheer amount of promotional products available in the market today, what is a “good” promotional product that is worthy of your investment? Some factors to consider are: Is it useful to the majority of recipients? Does it project a meaningful message for your brand/company? Is it memorable and/or useful enough that the recipient … Read more

8 Essentials of Buying Business Gifts

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Buying the perfect business gifts for your clients has never been easier with the availability of products online and retail. However, with the vast selection of gift ideas comes a dizzying array of choices. Before you set out to find the perfect corporate gift for your clients, know the essentials of corporate gift buying. According … Read more

5 Benefits of Using Promotional Products for Small Business

Consider this statistic: of the people surveyed, 52% said their impression of a company is more positive after receiving a promotional product from them, and nearly 50% use those products daily. Compare your last marketing tactic to the usage of promotional products; how did it stack up against those numbers? The benefits of promotional products … Read more

5 Ways to Use Promotional Products as Incentives

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The Advertising Specialties Institute (ASI) has published their most recent asi study analyzing channel belief versus customer needs. With massive changes in recent years in communications technology and how brands go to market, using promotional products as incentives is still an effective way to motivate and influence behavior in end-users. The following is a list … Read more

4 Common Misconceptions of Promotional Products

misconceptions of promo products

Misconceptions of promotional products are surprisingly common, so we took at crack at identifying some of then and explained why they aren’t correct. Misconception 1: Promotional products aren’t as effective as other marketing mediums. Research has consistently shown that promotional items are extremely effective compared to other marketing mediums. For example, a study found that … Read more

Strategies for Selecting Promotional Products

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Part of building your business into a brand is having some promotional products. The sheer number of items to choose from can be overwhelming for any entrepreneur to pin down. The products you pick should be unique and useful to consumers, and should be something they’ll remember long after their business with you is finished. … Read more