Promotional Products Strategy for Virtual Annual Meetings

Promotional Products Strategy for Virtual Annual Meetings

Like conferences, trade shows, and other traditionally in-person events, many annual meetings have been postponed, cancelled, or converted into virtual events in 2021. Tech businesses in North Carolina, manufacturers in Minnesota, and companies of all types everywhere are contending with limits on unnecessary travel and...

Rebranding Launch Success - Brand Identity

Marketing Collateral and your Rebranding Launch: a Quick Guide

Successful rebranding launches require disciplined project management that carefully directs the timely completion of many variables to deliver on an all-important "wow factor" reveal. A brand’s identity is made up of visible elements and if any element is not done correctly, it will stand out....

Promotional Products Market Rebound

Promotional Products Spending: 2020-2021

Halfway through 2020, the Advertising Specialty Institute (ASI) released their annual State of the Industry report which examines promotional products sales in top markets - such as manufacturing/distribution and technology - and predicts which markets will increase or decrease their spending on promo products that year. 35%...