2,904. That’s the number of marketing messages we are exposed to each day, 52 of which capture our attention and just 4 of which we actually remember. On average, 27 personal emails make their way into your inbox each day, with many more hitting your professional...
With all the emphasis on digital marketing these days, a few tried-and-true methods get forgotten. Postcards are one of them, but they are experiencing a revival as business owners re-discover their powerful ability to deliver results. Postcards are a simple sales tool that’s easier to use...
There are many different formats and designs to choose from when planning a direct mail campaign. Finding the right format for your offer, niche, and budget is critical to the success of your campaign. Below are some of the most popular mail formats. 1. Letter package The...