22 Automotive Promotional Products to Drive Brand Awareness

After three long years, the North American International Auto Show, commonly known as the Detroit Auto Show, has returned to downtown Detroit this month. Along with vehicle displays and other attractions, attendees will find a seemingly endless supply of automotive promotional products being given away.

Automotive Promotional Products - Charger

Custom car air fresheners, keychains, and license plate frames – year after year, these are among the most popular promotional items for car dealerships, car washes, and auto repair shops. Automobile manufacturers and automotive aftermarket suppliers also use promotional products like custom trunk organizers and car chargers to promote their brands at auto shows and other industry events.

Businesses outside of the automotive industry should also consider incorporating custom auto accessories and other automotive promotional products into their giveaway campaigns.

After all, America’s love affair with the automobile is still going strong. In our car-dominant culture, personal vehicles have “become extensions of one’s home, operating as everything from a de facto office to a confessional.”  So it’s no surprise that automotive accessories and customizations are a hot trend for 2022, according to global Pinterest search data.

Automotive promotional products are a widely appealing giveaway idea for trade shows and social media contests in 2022 – particularly in states like California and Michigan, where automotive culture is especially prevalent.

Some of the best classic and unique automotive giveaway ideas for 2022 and 2023 include:

Essential Auto Accessories

Automotive giveaways that never go out of style include custom auto accessories like air fresheners, bumper stickers, ice scrapers, and sun shades:

Oval Bumper Stickers

Our most popular bumper sticker. Static cling window stickers have no adhesive and will cling to glass and most smooth surfaces via static electricity. Spot color imprint.

AdScents Car Air Freshener

This premium rearview mirror membrane air freshener is available in three scents (New Car, Fruit Basket, and Fresh Rain). The removable foil seal protects the scent until use. Scent lasts up to 60-90 days.

Hot Rod Car Vent Air Freshener

Tried-and-true car wash promotional items like custom air fresheners are inexpensive yet widely appealing. Build brand recognition everywhere they go with this customizable car vent air freshener. Car vent air fresheners neutralize odors while circulating a fresh, clean scent that lasts for several weeks.

AutoPop Car Charger

An automotive gift that has mass appeal! Quick-charge custom car charger with dual USB ports and a backlit LED imprint area for your company logo.

Collapsible 2-In-1 Trunk Organizer & Cooler

This customizable collapsible trunk organizer with cooler keeps your trunk neat and organized while keeping your food or beverages cool.

Automotive Promotional Products - Trunk Organizer

Car Sun Shade

Collapsible custom automotive sun shades make an especially appealing promotional gift for consumers living in sunny states like Florida, Arizona, and California.

Custom Car Phone Mounts

Custom car phone mounts are ideal for automotive-themed giveaways. Popular designs include phone vent mounts and phone dash mounts:

Clip-IT Anywhere

A phone mount that universally fits all smartphones and goes anywhere! Easily mount your phone to your car dashboard or A/C vent for convenient viewing and access. Holds smartphones for GPS navigation while driving. The non-skid rubber grips prevent phones from slipping.

Aero Auto Open Wireless Charging Phone Mount

The Aero Auto Open Wireless Charging Phone Mount includes a 15W wireless charging pad and a sturdy clip that lets you mount it to your car’s air vent.

Automotive Promotional Products - Phone Charging Mount

Magnetic Phone Mount with Silicone Wallet

This phone mount kit includes a silicone phone wallet and vent mount. With a magnetic plate that is planted into the silicone wallet, you can magnetically connect your phone with the mount that clips into air vent of a car.

Roadster Sticky Pad Car Dash Tray

The durable gel material grips tightly to car or truck console or dashboard, holding phones, glasses, and coins in place. The clever design securely holds smartphones with GPS mapping in upright position for hands-free navigation. This sticky pad car dash tray can also be used on an airplane tray.

Automotive Giveaway Ideas for Dealerships & Mechanics

Popular repair shop and dealership automotive promotional products include customizable pens, keychains, and emergency car kits:

Roadside Companion Kit

Keep all your important auto-related documents in one place using the Roadside Companion Kit! Made of simulated leather and ultra-strong polyester fabric, the interior features multiple pockets for storage. The kit includes a pen, paper pad, flashlight with batteries, and tire pressure gauge.

Emergency Auto Kit

This customizable automotive emergency kit features a zippered reflective carry case with open storage pocket and reinforced top carry handle; 100-amp jumper cables; flathead screwdriver; Phillips-head screwdriver; rubber electrical tape; rubber friction cotton gloves; and tire gauge.

Surface Mini Car Charger w/Split Ring

The Surface Mini Car Charger is an auto plug adapter that plugs into an accessory power outlet to charge personal devices. Includes a split ring for key chains. Charger is compatible with most smartphones that provides a USB cable for charging.

Life-Saving Hammer

Emergency hammer featuring a double-sided metal head that can quickly shatter car or truck windows. Also features a built-in seat belt cutter.

Automotive Promotional Products - Emergency Hammer

Life in Motion Primary Cargo Box

This collapsible trunk organizer is perfect for transporting groceries, sports gear, and more. Features a large main compartment with divider to keep items organized, grab handles, and a front slash pocket.

HandyMan – 4-in-1 Keychain, Bottle Opener, LED Flashlight, 3 ft Measuring Tape

Handy keychain featuring a swivel chain, bottle opener, LED flashlight, and 3′ measuring tape.

Unique Auto Show Giveaways

Attractive, high-quality auto swag is key to generating great buzz at automotive industry events. These creative automotive promotional products can help build brand awareness at auto shows and automotive trade shows!

Dip Trip

The Dip Trip sauce holder attaches to the vent of your vehicle. Simply insert the vent clip into the vent of your car and place your favorite sauce in the holder.

LED Road Flare

Store this LED Road Flare in your glovebox for any roadside emergency. With five different light functions, this device mimics the look of a road flare but without the danger. Includes a carry-all bag.

Automotive Promotional Products - LED Flare

Tire Tread Jelly Sticky Pad Device Grip

The patented Tire Tread grip gel material sticks to car dash or console to hold phones, glasses, and coins securely in place. Leaves no sticky residue. Wash the pad to renew grip.

Road Trip Charging Station

Portable charging station that fits in the cup holder of a car or truck. With three built-in USB ports, charge up to three devices at once, while storing additional objects such as pocket change. 

Sidekick Seat Organizer

A seat organizer that allows you to keep all your mobile office needs in arms reach and maintain order of your essential items, laptop, and files with this front seat car organizer. Built jobsite strong with 1000D rPET Polyester and reinforced seams.

Mophie Powerstation Go Rugged Flashlight w/ Jumper Cables

In addition to its ultra-bright, 450-lumen LED bulb and LED work light, this roadside emergency flashlight is equipped with SOS mode and a high-visibility red light for emergencies. Doubles as a power bank with one USB-A output. It even includes jumper cables that can jump start a full-sized truck and 12V vehicle batteries in seconds. Also included: a UL-listed AC wall plug, carrying pouch, USB-A-to-Type-C cable, and a 9,900 mAh/36.6Wh rechargeable lithium battery.

Drive Brand Awareness & Loyalty with Quality Automotive Promotional Products

For additional automotive promotional products you can giveaway at your next event, browse our collection of Automotive Promotional Products or contact us for a consultation with a dedicated account manager today: